Email marketing is considered one of the foundational principles of any internet marketing strategy. It is often said that “The money is in the list“. This is very true, as many studies over the years have shown that it is more expensive to acquire new prospects and customers, than to gain repeat and new business from existing customers and current prospects.

For the notion of the money being in the list to be truly accurate, respect for your prospect and customer lists must be at the core of your email marketing campaign. This will guarantee that you build and maintain strong relationships with these contacts. A sure way to gain and keep the respect of your your target audience can be acheived by regularly sharing relevant and targeted emails with them.

Examples of content you could share through this method of marketing includes helpful/topical articles, tips, products, services, event invitations etc, with those who have requested to receive your email messages.

[Read more →]

How are you doing with your New Years Resolutions? Are your goals still on track? If so, CONGRATULATIONS! You will find you are in an elite group of people as about 95% of people have already given up.

We would like to invite you to the VM Direct & Attain Response Live-a-Thon (right here on our blog). This Live-a-Thon follows on from the very successful first LIVE-a-Thon in December. The aim of the Live-a-Thon is to remind you that there are people out there that believe these goals can be achieved and who would love to get to know you and help you reach them.

We invite you to a series of LIVE broadcasts on various topics – with a huge focus on You and Your PASSION. Topics will cover Goal Setting, MIndset, Systems, Digital Tools and all the things that can make you successful in ANYTHING – above all it’s about living your passion and helping you to achieve the very best that you can…

We want you consider the possibility that you can be better, that your Goals and Dreams can actually come true. We want you to take that idea further and make the realisation that YOU are the most valuable commodity that exists in the world! There is no-one else like you and combined with your passion, a good team of people plus the correct amount of focus and dicipline you will be unstopable.

Look below for the specific speakers and topics.

Tune in and enjoy!

[Read more →]

Wave Goodbye to Sign Up Fees & 2009!

Following on from our post back in December [VMdirect & AttainResponse LIVE-a-Thon: Video Marketing Gives Your Business the Ultimate “Double Dipping” Opportunity] We are delighted to announce that Richard Kall, Chairman of the Board & CEO of VMdirect has extended the special offer! During January, 2010 only, save $500 on Fast Track Sign Up Fees. Bring in the new with a BIG wave!

[Read more →]

Welcome to The VMdirect LIVE-a-Thon

5pm-3am GMT	9am-7pm PST, 12 noon-10pm EST	4am-2pm AEDT

Join VMdirect CEO / Chairman of the Board Richard Kall and our affiliates from around the globe for this Live Broadcasting marathon. Learn why our Online Video Marketing opportunity and products are changing affiliate’s lives, helping businesses and organizations around the world. [Read more →]

In the current challenging economic climate marketing budgets have been cut and Marketers have to rethink their strategies. With serious competition for business your marketing decisions will seriously affect your business’ success or failure.

The recent MarketingSherpa’s Email Marketing Guide suggests that many Marketers are turning back to Email Marketing as a way to build relationships with their clients and create a loyal following with a very good ROI.

[Read more →]